Alex Plotkin
April 10, 2025

Just came back from a cybersecurity conference yesterday, and hereโ€™s what crossed my mind:

The longer I work in #cybersecurity, the more I realize:

Most attacks donโ€™t start with the companyโ€™s firewall.

They start with a person. An email. A click.

๐Ÿต๐Ÿญ% ๐—ผ๐—ณ ๐—ฏ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐—ต๐—ฒ๐˜€ ๐—ฏ๐—ฒ๐—ด๐—ถ๐—ป ๐˜„๐—ถ๐˜๐—ต ๐—ฎ ๐—ฝ๐—ต๐—ถ๐˜€๐—ต๐—ถ๐—ป๐—ด ๐—ฒ๐—บ๐—ฎ๐—ถ๐—น. One click is all it takes.

Even with filters and awareness training in place, people still click. Iโ€™ve seen folks at highly technical companies fall for phishing emails with fake Amazon logos.

Why? Because it was Friday, 6:03 PM. They were tired, distracted, and ready to go home.

We had a case just two weeks ago in which a company managing $2,000,000,000 didn't have adequate email security. The VP clicked on the malicious link, and the attackers were able to take over his email account. Our team was able to identify it and block this attack, but what if we were not?

Thatโ€™s the second gap.

Even if nobody clicks, your credentials might already be out there for sale.

There are ๐Ÿฎ๐Ÿฐ ๐—ฏ๐—ถ๐—น๐—น๐—ถ๐—ผ๐—ป+ ๐—น๐—ผ๐—ด๐—ถ๐—ป๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ฝ๐—ฎ๐˜€๐˜€๐˜„๐—ผ๐—ฟ๐—ฑ๐˜€ floating around the dark web.

They get traded, sold, and reused.

Most companiesโ€”especially #SMBs โ€” have no idea theyโ€™ve been exposed until itโ€™s too late.

๐Ÿด๐Ÿฏ% ๐—ผ๐—ณ ๐—ฏ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐—ต๐—ฒ๐˜€ involve stolen or weak credentials.

๐Ÿฎ๐Ÿฌ๐Ÿฐ ๐—ฑ๐—ฎ๐˜†๐˜€ is the average time to detect a breach.

Thatโ€™s nearly 7 months of silence while attackers have a foothold.

Here are the basics any cybersecurity team should do:

โ€ข Run phishing simulations that arenโ€™t just checkbox exercises

โ€ข Deploy advanced email protection (not โ€œweโ€™re covered by Microsoftโ€)

โ€ข Monitor for unusual logins and outbound email activity.

โ€ข Enforce mandatory password resets after exposures.

โ€ข Use #MFA across all systems.

โ€ข Constantly monitor the #Darkweb

If youโ€™re not doing this yet, start simple:

โ†’ 2-week ๐—ณ๐—ฟ๐—ฒ๐—ฒ ๐—˜๐—บ๐—ฎ๐—ถ๐—น ๐—ฆ๐—ฒ๐—ฐ๐˜‚๐—ฟ๐—ถ๐˜๐˜† ๐—ฃ๐—ข๐—– from Cyberwall โ€“ see whatโ€™s actually slipping past your filters

โ†’ ๐—™๐—ฟ๐—ฒ๐—ฒ ๐——๐—ฎ๐—ฟ๐—ธ ๐—ช๐—ฒ๐—ฏ ๐— ๐—ผ๐—ป๐—ถ๐˜๐—ผ๐—ฟ๐—ถ๐—ป๐—ด ๐—ฐ๐—ต๐—ฒ๐—ฐ๐—ธ โ€“ see if your data is already exposed and in use

Bonus: Add a ๐—ณ๐˜‚๐—น๐—น ๐—ก๐—œ๐—ฆ๐—ง ๐—–๐˜†๐—ฏ๐—ฒ๐—ฟ ๐—ฅ๐—ถ๐˜€๐—ธ ๐—”๐˜€๐˜€๐—ฒ๐˜€๐˜€๐—บ๐—ฒ๐—ป๐˜ ๐—ณ๐—ผ๐—ฟ $๐Ÿฑ๐Ÿฌ๐Ÿฌ โ€” a clear, no-fluff snapshot of your cybersecurity posture based on the most common standard.

Message me, and Iโ€™ll show you how to get it up and running fast without the headache.

โ€